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Pressure 

Activists ride over 1000 miles on bicycle to bring Colombia struggle to GM Board of Directors homes

asotrecol@gmail.com

Supporters of the injured workers traveled thousands of miles by bicycle this summer to build awareness and pressure the GM Board for a solution. They bought stock and attended the Shareholder’s Meeting in Detroit at the beginning of June, where they battled CEO Mary Barra at the mic, challenging her assertion that the Colombia plant is just as safe as GM’s plants in the U.S. Then they set off to the cities where GM’s Board Members live. In each of these cities (the majority of which are on the East Coast between Boston and Miami), they met with local activists, ally organizations and supportive individuals and increased public awareness of the inhumane treatment of these workers by GM’s Board. By organizing with local groups and activists, these actions can continue year round, even though the cyclists have rolled out of town.